Storytelling + Product Design

2012 Visual Design Prototyping

5-week course

With the increasing possibilities of adding computer-based technology to both existing and new types of products, either for functional, informational or emotional effect, the design experience of a product's functionality and visual expression is becoming an increasingly important and natural part of the professional designer's area of expertise.

The challenge of this course's creative assignment was for the students to select one of their previous projects and create an explanatory time-based visualization of the intended usage and designed interaction between a user and the product. How this story would be told and visualized was up to the students to define.

All the students chose to work with their results from previous term projects.

Four students worked with their designs of self-care asthma monitoring devises developed during a project collaboration in 2011 with Aerocrine. One student chose to work with the result of a creative form study of a washbasin. The remaining four students worked with the concepts they developed during the Sensing the Future project in 2012, a project that was carried out in collaboration with Whirlpool.

The result was 9 different short movies that can be viewed here.










External tutors:

Mattias Löw, documentary filmmaker and tutor in storytelling
Erik Löfgren, director
Oscar Björk, industrial designer and programme assistant

Course responsible:

Thomas Degn, Programme Director for the APD programme